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Effective Distribution and Customer Loyalty Strategies

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Distribution Strategies and Objectives

Distribution is one of the decision variables. We choose k as points to get to our goals, which are Market Development Objectives (MDOs).

Distribution Objectives

  • MDO Coverage Target: Percentage of points that are k recommended in that MDO.
  • Control Program: We choose those k in the k channels that have some control. Let us cooperate. Franchises.
  • Minimize the Cost of Distribution

Factors Determining the Choice of K Channel

  • Consumer Features: Habits, etc.
  • Product Features: The product determines the channel.
  • Company Characteristics: Dimension, productive capacity.
  • Characteristics of the Distribution: Standards, current legislation.
  • Environmental Characteristics: K variables cause changes or trends.

Distribution Strategies

Length

That... Continue reading "Effective Distribution and Customer Loyalty Strategies" »

Strategic and Operational Planning in Sports Organizations

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Offer Analysis

Offer Segmentation, Positioning, and Market Share: Analyze the range of services offered, their quality, marketing communication strategies, resource allocation, and pricing strategies in relation to competitors.

General Environment:

  • Population structure, dynamics, and projections
  • Social class structure, culture, and lifestyles
  • Economic structure, productive sectors, and enterprises
  • Leisure and recreation trends
  • Supply and demand structure within the urban and residential health care system and the school health system
  • Local political organizations and political influence in sports

External Environment (Servuction)

Analyze the following aspects of the external environment related to service delivery (servuction):

  • Recreation spaces and human
... Continue reading "Strategic and Operational Planning in Sports Organizations" »

Effective Audit Planning and Execution: A Comprehensive Approach

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Technical Planning

  • CI study and assessment (determining the degree of confidence to rest their audit procedures)
  • Predecessor interview with auditors (to glean stronger evidence and information)
  • Delivering the letter of observations and suggestions derived from the preliminary study (are suggestions the entity is eligible for and make necessary corrections)
  • Determination of fee calculation
  • Presentation of the proposed fees
  • Signing the letter agreement

Administrative Planning

  • Assignment of personnel involved with the audit
  • Establishing policies and utilization of working papers (so that evidence can support the assertions of the auditor)
  • Establishment of catalog and index marks
  • Structure of the sets of auditing (the classification should be established
... Continue reading "Effective Audit Planning and Execution: A Comprehensive Approach" »

Occupational Noise Exposure Standards and Regulations

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1. Noise

Article 70. In occupational exposure to noise, a distinction is made between stable noise, fluctuating noise, and impulse noise.

Article 71. Steady noise is noise that has fluctuations in instantaneous sound pressure level less than or equal to 5 dB (A) slow, during an observation period of 1 minute.

Fluctuating noise is noise that presents fluctuations in instantaneous sound pressure level in excess of 5 dB (A) slow during an observation period of 1 minute.

Impulsive noise is noise that has acoustic energy impulses for less than 1 second at intervals of more than 1 second.

Article 72. Measurements of steady noise, fluctuating noise, and impulse noise must be made with an integrating sound level meter or a dosimeter meeting the requirements... Continue reading "Occupational Noise Exposure Standards and Regulations" »

Taguchi Quality Engineering: Robust Design & Loss Function

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Taguchi Strategy for Quality Improvement

Taguchi Strategy applies statistical methods to significantly improve the quality of manufactured products. This approach was instrumental in helping post-war Japan overcome its industrial challenges, particularly in areas like telecommunications.

Core Contributions of Taguchi Methods

  • Quality Loss Function: Measures the financial loss to society resulting from poor quality, extending beyond mere product failure.
  • Signal-to-Noise Ratio: Used to evaluate product functionality and robustness in the early stages of development, aiming for minimum cost and rapid improvement of product and process design.
  • Taguchi Techniques: Focus on improving both product design and manufacturing processes.
  • Taguchi Concepts: Emphasize
... Continue reading "Taguchi Quality Engineering: Robust Design & Loss Function" »

Accounting Principles and System Influences

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Accounting

Definition and Purpose

Accounting aids decision-making by recording, classifying, and summarizing business operations to interpret their results.

Accounting Information

Accounting information enables organizations to achieve their goals and objectives through informed decision-making.

Accounting Information Users

Internal Administration

Internal users prepare, analyze, and communicate accounting information to help managers achieve company objectives.

External Actors

External users, such as investors, shareholders, banks, and government agents, use accounting information for decision-making.

Bookkeeping

Bookkeepers collect and classify data, allowing internal and external stakeholders to verify organizational performance.

Reports: Efficiency

... Continue reading "Accounting Principles and System Influences" »

Strategic Variables: Organizational Structure, Information, and HR Performance

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Organizational Structure Variables & Information Processes

For the design of an organizational structure, there are three groups of variables:

  1. Variables related to grouping methods.
  2. Variables for coordination activities.
  3. Variables that ensure coordination moments and are not structurally determined.

Grouping can be performed in two ways: based on results or based on tasks. Thus, there are two basic configurations of design:

  • Functional Grouping: People performing the same tasks are grouped together.
  • Output-Based Grouping: Each unit has the autonomy to design its own operations and processes.

The design of workflows and operations involves studying how tasks are structured, how information flows, and how people, processes, and machinery are synchronized... Continue reading "Strategic Variables: Organizational Structure, Information, and HR Performance" »

Quality Assurance in Business: Roles, Costs, and Certification

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The Role of Quality in a Company

What is the Purpose of Quality in a Company?

Quality and continuous improvement are fundamental to the functional organization of a company.

Whose Responsibility is the Quality Function?

The Chief of Maintenance often plays a key role in quality assurance.

Professional Profile for Quality Responsibility

A role responsible for quality requires basic training, especially in hotel service companies.

Who is Entrusted with the Role of Quality?

The Head of Customer Service is often entrusted with the role of quality.

Quality as a Major Objective

The primary objective of quality is the total satisfaction of every internal customer.

Defining Each Workstation

Each workstation in a company is defined by its functions.

Costs Associated

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CMMS in Maintenance: Job Control, Workload, and Prioritization

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What is the Objective of CMMS in Maintenance?

The objective of a CMMS (Computerized Maintenance Management System) usually incorporates the function of controlling the work on the operation of the computer system. This function must report to both the plant manager and the maintenance manager.

Functions of Job Control

At least four functions of job control include:

  1. Centralized labor receipt
  2. Planning and estimation
  3. Technical support for long-term maintenance plans and budgets
  4. Root cause analysis

What is Job Workload?

Workload is the number of tasks that a number of people have to perform.

Relationship Between Job Control and Workload

Small organizations can manage with just one person, provided they have sufficient experience and skill. If necessary, some... Continue reading "CMMS in Maintenance: Job Control, Workload, and Prioritization" »

Understanding Economic Systems, Business, and Manufacturing

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Economic Systems

Capitalist: Free market enterprise, private factors of production, and wage labor.

Socialist: No free enterprise market, state factors of production, and wage labor.

Mixed: Free enterprise market, mixed factors of production, and wage labor.

Basic Laws of the Market

  • Anyone can buy or sell goods and services.
  • There must be more than one company or individual offering the same goods and services.
  • Mobility of production factors is essential.

Types of Markets

Perfect competition, monopoly, or oligopoly.

Business Structures

Legal Form:

  • Single: (1 member)
  • Sociedad Anonima (SA): (5+ members)
  • Limited Liability Company (SL): (2-50 members)
  • Civil Society: (2+ members)
  • Corporate Society: (5+ members)
  • Partnership: (2+ members)
  • Limited Partnership: (5+ members)
... Continue reading "Understanding Economic Systems, Business, and Manufacturing" »