American Political Communication and Polling: Key Concepts
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Political Parties and Voter Identification
Which of these can be about political parties since 1960?
B) People feel a stronger sense of identification with their political party.
Consumer-Like Voter Behavior
Which one of the following is not a characteristic of a voter thinking like a consumer?
A voter will not change his or her mind once they have chosen their candidate.
History of Political Polling in the US
We know that political polling in the US has been around since at least:
1824
Early Political Polling
Political polling in US began as:
Ballots printed in magazines.
Media and Polling
The "Dewey Defeats Truman" headline in the Chicago Daily Tribune is an example of what?
Media trusting in inaccurate polling data.
Effects of Polls on Electorate
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