Bricolage and Allusion: Literary and Cultural Techniques
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The Concept of Bricolage
The term bricolage was created in 1962 by Claude Lévi-Strauss to designate the style used in ancient tribal rituals where they made use of disparate elements that, joined together, have a meaning and evoke magical feelings. Nowadays, we name 'bricolage' a type of collage which reveals the attractiveness of pop culture. It consists of rearranging and juxtaposing previously unconnected objects to produce new meaning. This involves an inner process of re-signification, in which cultures change the original meanings of these objects in order to adapt them into new codes.
It is important to make clear that 'bricolage' is not 'collage,' as the latter consists of sticking together disconnected elements without any inherent... Continue reading "Bricolage and Allusion: Literary and Cultural Techniques" »