Notes, summaries, assignments, exams, and problems for Arts and Humanities

Essential Media and Digital Terminology

Dry Version

A pre-recorded item that includes only the spoken word—that is, no music or sound effects.

Debriefing

A detailed discussion about work that has been done.

Deputy Editor

The second editor in line.

Desktop Publishing (DTP)

Based around a page layout program, which lets you import text from a word processor, clip art from graphics packages, and images from scanners or cameras, arranging them all on a page. It is used to design and publish books, newspapers, posters, advertisements, and more.

Digital Art / Computer Art

Art created with applications that use mathematical formulas to generate beautiful, bright shapes called fractals.

Drop Shadows

The shadow an object creates on a surface.

DivX

A format used... Continue reading "Essential Media and Digital Terminology Defined" »

TV & Film Glossary

A-C

Audience

A group of spectators or listeners.

Box-Office Hit

A film that has collected a lot of money.

Cast

The actors in a film, play, or other performance.

Channel

A television station and its programs.

Character

A person represented in a drama.

Childhood

The period of life before puberty.

Contestant

A person who takes part in a contest or competition.

H-L

High Point

A moment or occasion of great intensity, interest, happiness, etc.

Hoax

An intentional farce that is commonly believed to be true.

Let-Down

A disappointment.

Light Bulb

A glass bulb containing a gas at low pressure and enclosing a thin metal filament that emits light when an electric current is passed through it.

Live

Transmitted at the time of performance.

N-S

Network

An interconnected... Continue reading "The Ultimate TV & Film Glossary: From Box-Office Hits to Special Effects" »

The Pervasiveness of Digital Advertising

People spend significant time online, leading to a surge in online advertising campaigns. Nearly every webpage displays adverts. Is this effective business or a privacy invasion?

Benefits of Digital Advertising

Digital advertising offers consumers easy access to information about brands and desired items. Price comparisons and identifying the best deals are effortless, preventing potential purchase regrets.

Downsides of Digital Advertising

Conversely, digital advertising can be incredibly irritating. Pop-up adverts are particularly bothersome, popular with advertisers due to their intrusive nature, often requiring clicks to close. This frequently leads to retargeting, where company adverts follow users... Continue reading "Digital Advertising and Technology's Impact: A Privacy Concern" »

Essential Vocabulary for Relationships

U.4 Acquaintance

• Adventurous
• Argue: Discutir
• Arrange: Acordar
• Attraction
• Average height: Estatura media
• Aware of: Consciente de
• Background: Entorno
• Break up: Separarse
• Broken-hearted: Desconsolado
• Cheerful: Alegre
• Claim: Afirmar
• Close friend: Amigo íntimo
• Compatibility
• Confident: Seguro de uno mismo
• Couple
• Curly hair: Pelo rizado
• Dark
• Dark hair
• Dark skin: Piel oscura
• Darkness: Oscuridad
• Date: Cita
• Decide
• Describe
• Divorced
• Doubt
• Energetic
• Engaged: Comprometido
• Fair hair: Pelo claro
• Fall in love
• Fiancee
• Friend
• Generous
• Get along: Llevarse bien
• Get to know: Llegar a conocer
• Give it a chance: Una oportunidad
• Go out: Salir con
• Good-looking: Atractivo
• Great sense of humor: Gran sentido del humor
• Grow apart: Distanciarse
• Happiness
• Hard-working: Trabajador
• Helpful
• Impress:

Nurse's Song (E): A Critical Analysis

Blake viewed the natural child as an embodiment of the creative imagination, the spiritual core of human beings. He was concerned about how social institutions, such as the school system and parental authority, stifle the capacity for imaginative vision. The child's capacity for joy and play are expressions of this imagination.

The apparent joy and innocence of the first three lines are undermined by the reversal of expectation in the fourth. It becomes clear that these are the reflections of a ‘sick' mind rather than a benevolent one. This pattern is repeated in the second stanza, where the first two lines (featured in Nurse's Song (I)) are exposed by the second two.

In the same way, what is presented as... Continue reading "Analyzing Blake's Nurse's Song: Jealousy and Control" »

Thirdly, impressionist descriptions, symbols, and motifs in the novel contribute to addressing Modernism's issues. Influenced by Joseph Conrad's language in Heart of Darkness, Fitzgerald opts for impressionistic, picturesque language, often using figures of speech. Examples include "Yellow Cocktail Music," "Velvet Dusk," "Blue Gardens," "Vividness," and Daisy's voice, described as "exhilarating" and engaging, with musical ups and downs.

Fitzgerald uses recurring symbols: The green light (hope), seen when Gatsby and Daisy reunite after five years; The clock (remaining time for Gatsby and Daisy) in the same scene; Daisy's destroyed letter from Gatsby (their resigned love's end); The blue light (sadness and melancholy); Gatsby's mansion (wealth... Continue reading "Modernist Techniques in The Great Gatsby" »

Lesson 1: Introduction to Luxury and Its Characteristics

A) Defining Luxury

The word luxury originates from the Latin word Lux, meaning light. The luxury market is no longer solely defined by income levels, personal wealth, or spending budgets.

B) The Dual Nature of Luxury

Luxury has a double meaning:

• Lux: Light (the angel)
• Luxus: Abundance
• Luxation: Gap, excess
• Luxuria: Bad habit (the devil)

C) The Intangibility of Luxury

The luxury goods industry is characterized by intangibility more than any other sector.

D) Luxury and Retail

People often misunderstand luxury by focusing solely on brands. However, luxury companies are primarily retailers.

E) The Paradox of Luxury

A luxury brand's strategy balances exclusivity, which drives image, and accessibility, which... Continue reading "Luxury Brands: Definition, Features, and Market Insights" »

What is a Brand?

A brand encompasses everything that represents your company in the minds of consumers. It's the culmination of people's perceptions of your customer service, reputation, advertising, and even your logo. When these elements work harmoniously, your brand thrives. Conversely, even a company with exceptional products can suffer from a damaged brand due to poor customer service.

How Strong Branding Impacts Your Business

1. Branding Improves Recognition

Your logo is a key element of your brand identity. Just think about the instant recognition associated with McDonald's golden arches or the USPS eagle. As the "face" of your company, your logo needs to be memorable and impactful. A professional logo design should be simple enough to remember... Continue reading "The Impact of Strong Branding on Business Success" »

Cooperative Culture: The values, beliefs, and traditions in a company that influence the behavior of its staff. It's important for job seekers to know about an organization's culture before accepting a job.

Cultura cooperativa: Los valores, creencias y tradiciones en una empresa que influyen en el comportamiento de su personal. Es importante que los solicitantes de empleo sepan sobre la cultura de una organización antes de aceptar un puesto de trabajo.

Informal Communication & Actions

Company Attributes

The Urgency of Intersectionality

In the TED Talk "The Urgency of Intersectionality," law professor Kimberlé Crenshaw explains the origin and importance of intersectionality. She starts with an exercise that demonstrates the low level of awareness surrounding the names of African-American women killed by the police. Moreover, she explains why their stories are unknown and what we can do to raise public awareness.

The Origin of Intersectionality

Kimberlé Crenshaw coined the term “intersectionality” when she read the case of Emma DeGraffenreid, an African-American woman who sued a car manufacturing plant for not hiring her. DeGraffenreid argued that she faced discrimination based on both her race and gender, as the industrial work was available... Continue reading "The Urgency of Intersectionality: Understanding Overlapping Oppressions" »