Strategic Planning: A Guide to Organizational Success
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Strategic Planning
Definition
Planning involves selecting missions and objectives to reach a decision. Relationship planning and control handles objectives, enabling control over planning and execution.
Types of Planning
- Inactive: Satisfied with the status quo.
- Reactive: Resist change and value experience.
- Proactive: Not content with the current state but await the future.
- Interactive: Design and plan the future.
Strategic Planning Process
Strategic planning defines the company's vision and mission, crucial for its success. Poor planning can lead to failure.
Strategic Planning Model
Elements include inputs, encompassing everything involved in the company or product.
Organizational Structures
Group Structure
Advantages
- Reflects functions.
- Simplifies training.