Notes, abstracts, papers, exams and problems of Other courses

Digital Marketing (DM)

Overview

DM promotes brands through digital channels globally, offering targeted, personalized, cost-effective, and measurable marketing solutions.

Changes in E-commerce

Before

• Audience and medium-centered
• Periodic updates
• Scarcity of information
• Stages & consent-driven interactions
• Unidirectional communication
• Focus on information dissemination

Now

• User-centered
• Multimedia content
• Content-centered
• Real-time updates
• Abundance of information
• Hypertext navigation
• Knowledge sharing
• Two-way communication

Four DM Strategies

1. Database Marketing (DB): Designing and communicating the brand (e.g., Coca-Cola) to increase engagement, enhance customer experience, and cater to both old and new customers.
2. Customer Experience Design (CXD): Providing the

BIC

Define global strategy:A global corporation views the world As a single marketplace and has as its primarygoal the creation of a standardized goods and services that will address The needs ofcustomers worldwide. The global strategy is almost the exact opposite of the multidomestic strategy. Whereas The multidomestic firms believes that its customersin every country are fundamentally different and must be approached from Thatperspective, a global corporation Assumes that customers are fundamentally the sameregardless of their nationalities

How does BIC’s matrix structure enable it to Target geographic markets more effectivelyBy using geographical area as one part of the Matrix, BIC is able to create a marketing mix that is both appropriate

A: Light as a Wave and a Particle

Particle-like Nature of Light

Light energy is contained in small packets called photons. This explains:

• Why light can travel through space.
• The photoelectric effect: Light shining on a metal plate can give electrons enough energy to escape. Brighter light has more energy, but interestingly, dim blue light can dislodge electrons while bright red light cannot.

Representing Light

• Rays: Arrows quickly depict the straight-line path of light.
• Waves: Represent the oscillating nature of light. Mechanical waves require a medium to travel, while electromagnetic waves do not.

Light as a Wave

We define light as a transverse, electromagnetic wave. It exhibits properties like reflection, diffraction, and refraction.

Particle-Wave

unit 14.WORKING WITH THE TEXT

1.‐ Niamh is the student participating in the Erasmus pro

2.‐ a.‐ “we should all apply for it.” Recommendation that

all students apply for the Erasmus project b.‐ “we all

were still grateful” they were grateful despite not getting

what they wanted. C.‐ “After filling out papers and

forms” Completing the paperwork for the project

d.‐ “I would like to set up” she wants to begin the

creation of something. E.‐ “regardless of studying

Spanish for a year.” Despite studying Spanish during one

year she knew none. 3.‐ a.‐ It was good to know

someone spoke English. B.‐ They took him to the local

farm. C.‐ Because she gained experience and that would

be useful in the future.

VOCABULARY a.‐ English... Continue reading "Concept of education" »

Write your tLecture 1

Descriptive statistics: Describe and summarize the data from the sample.

Probability models describe a model For the population which can be used to make probability statements about what Can be seen in the sample.

Statistical Inference goes in the Other direction. It uses the data in the sample to make inference about Features of  the population with Associated confidence and/or error bounds.

SPSS: Rows are subjects/units which are also Referred to as cases.

Columns are Things which are being measured on the cases. These are called variables.

Examples:

Obtaining Frequency tables:

Analyze -> Descriptive Stats -> Frequencies

Bar Graph: Graphs -> Legacy Dialog -> Bars -> Simple -> Category Axis (zyg)

Pie Chart:... Continue reading "Blood test "solt" »

The initial talks on reconstructing a postwar international monetary system started between the United States and United Kingdom as early as 1941. The lead negotiators were Harry Dexter White for the USA and John Maynard Keynes for the British. Given the US economic and political dominance at the end of the war, it is not surprising that the eventual system reflected more the US proposals. The system that emerged was ratified at an international monetary conference held at Bretton Woods, New Hampshire, attended by some 44 countries although some commentators dubbed the conference as a meeting of 1.5 nations (the USA and the UK!).

The Bretton Woods Agreement created three institutions. The World Bank dealt with structural and long-term development

1. We'll have something to eat when we get home

Inversion Exercises

Part A

1. A1 Little did Grandad know
   2 Seldom have/had I seen
   3 Down came the rain
   4 Matt did was travel
   5 a podcast I heard that
   6 we’re/are doing is learning
   7 11 got on did I realise
2. 1 1 the markets that are
   2 really amazed me was
   3 was Tom who booked
   4 truth is
   5 I in your position, I’d/would
   6 were standing
   7 no time did Ella feel
3. 1 1 sooner
   2 means
   3 had
   4 It
   5 had
   6 question
4. 1 1 authenticity
   2 immersing
   3 strive for perfection
   4 high season
   5 influenced
   6 contributing factors
   7 ended up
5. 1 1 distorted
   2 picturesque
   3 cancellations
   4 expectancy
   5 learning
   6 disparity
6. 1 1 come up against
   2 put up with
   3 rough it
   4 sent out
   5 keep up with
   6 stand out
   7 fit in
7. 1 1 C
   2 B
   3 A
   4 B
   5 B
8. 1 1 C
   2 B
   3 A
   4 A
   5 C
9. 1 1 F
   2 A
   3 C
   4 E
   5 B

Part

1. THAT'S RIGHT: TIENES RAZÓN
2. SHE'S GOING TO BE: ELLA VA A CUMPLIR
3. YOU MEAN: QUIERES DECIR, TE REFIERES
4. LET'S SEND THEM FLOWERS: ENVIÉMOSLE FLORES
5. SAME: MISMO/A
6. TO BUY SOMETHING SPECIAL: COMPRAR ALGO ESPECIAL
7. TO GET A PRESENT: CONSEGUIR UN REGALO
8. TO HAVE A PARTY: TENER UNA FIESTA
9. ANYTHING SPECIAL: ALGO ESPECIAL
10. ALL OUR FRIENDS: TODOS NUESTROS AMIGOS
11. TO DO MUCH: HACER MUCHO
12. I'M GOING TO: VOY A
13. LET'S SEND: ENVIEMOS
14. TO BAKE: HORNEAR
15. HOW OLD: QUÉ EDAD
16. TO GIVE: DAR, ENTREGAR
17. SOMETHING NICE: ALGO AGRADABLE
18. NEXT BIRTHDAY: EL PRÓXIMO CUMPLEAÑOS
19. HOW MANY CARDS: CUÁNTAS TARJETAS
20. ARE YOU GOING TO...?: ¿VAS A...?
21. TO SPEND: GASTAR, DEDICAR
22. TO SEND ANYONE FLOWERS: ENVIAR FLORES A ALGUIEN
23. TO BUY ANYONE A GIFT: COMPRAR UN REGALO A ALGUIEN
24. TO BLOW OUT: SOPLAR
25. SOMEONE: ALGUIEN
26. EXCHANGE

Jacob Portman

This young boy is saddened by the strange death of his grandfather. With signs pointing to the supernatural, he travels to the children's home which housed his grandfather when he was young.

Grandpa Portman

Abe Portman is Jacob's grandfather, who grew up in the children's home on the island of Cairnholm under the supervision of Miss Peregrine. While in the home, he developed a relationship with Emma Bloom. Abe left the island and fought in the army, eventually moving to America and starting a new family. He dies at the very beginning of the novel, but leaves Jacob with the information he needs to find Miss Peregrine and her time loop on Cairnholm.

Mr./Mrs. Portman

Son of Abe and father of Jacob, he is an avid birdwatcher and aspiring... Continue reading "Miss Peregrine's Home for Peculiar Children: Characters and Plot Summary" »