International Entry Modes and FDI Theories
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Entry Modes:
Exporting: Common first step for many manufacturing firms. Later, firms may switch to another mode.
Advantages:
- Avoids the costs of establishing local manufacturing operations
- Learning
Turnkey projects: The contractor handles every detail of the project for a foreign client, including the training of operating personnel.
Advantages:
- A way of earning economic returns from the know-how required to assemble and run a technologically complex process
- Less risky compared to FDI
Disadvantages:
- No long-term interest in the foreign country
- If the firm's process technology is a source of competitive advantage, then selling this technology through a turnkey project is also selling competitive advantage to potential and/or actual competitors
Licensing:
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