Notes, summaries, assignments, exams, and problems for Arts and Humanities

Four Key Processes Enhanced by Visual Thinking

Let’s examine four processes improved by visual thinking:

1. Understand the Essence

• Visual Grammar: The Business Model Canvas poster is a conceptual map that functions as a visual language with corresponding grammar. It tells you which pieces of information to insert in the model, and where.
• Capturing the Big Picture: By sketching out all the elements of the Canvas, you immediately give viewers the big picture of a business model. A sketch provides just the right amount of information to allow a viewer to grasp the idea, yet not too much detail to distract them.
• Seeing Relationships: Understanding a business model requires not only knowing the compositional elements, but also grasping the interdependencies

Architecture: Beyond Creative Design

A lot of people think that being an architect is all about designing, but they tend to forget that it takes more than just creativity to succeed. To thrive in the architectural profession, you must be able to think outside the box. The process of designing and constructing a building is long and complex. An architect must consider the environment, the weather, the function, the materials, and many other factors beyond just the overall aesthetic look of the structure.

Historical Roots of the Architectural Profession

While the term 'architecture' traces its origins back to Ancient Greece, the field had not yet become a recognizable profession in its own right during those times. The first identifiable architect... Continue reading "The Architectural Profession: Skills, History, and Design Innovation" »

William Blake: Poet, Painter, and Radical Visionary

William Blake was born in London in 1757. His origins were humble, and he remained poor all his life. He studied at the Royal Academy of Arts.

As a painter and engraver, Blake emphasized the power of the imagination. He was a political freethinker and remained a radical throughout his life.

Rejection of Neoclassicism

Blake is regarded as an Early Romantic because he rejected neoclassical literary style and themes. He emphasized the importance of imagination over reason and believed that ideal forms should be created not from the observation of nature but from inner visions.

His prose work often consisted of a mixture of aphorisms, anecdotes, and proverbs.

Blake's Philosophy of Complementary Opposites

Blake... Continue reading "William Blake's Vision: Imagination, Dualism, and Early Romanticism" »

Growing Up in Ancient Greece

Marketing & Sales Terminology

Brand Awareness

Que la gente conozca la marca

Brochure

Folleto

Direct Mail

Mensaje directo

Give a Discount

Ofrecer un descuento

Hit

Visita

Hype (Verb)

Publicidad fuerte

Leaflet

Panfleto

Marketing Advantage

Ventaja de marketing

Marketing Solution

Solución de marketing

Point of Sales Display

Material de puntos de venta

Point-of-Sale

Punto de venta

Sponsorship

Patrocinio

Target Audience

Público objetivo

To Carry Out Market Research

Llevar a cabo estudios de mercado

Trade Event

Evento comercial

Trade Fair

Feria comercial

Viral Marketing

Comercialización viral

Business Operations & Strategy

Achieve an Ambition

[Definición pendiente]

An Entrepreneur

Empresario

Buy into a Franchise

Adquirir una franquicia

Capitalize on (Verb)

Aprovechar

Close Down (

Part of the Universal Creative Process

Composition

Golden Ratio: Fibonacci Number by Leonardo de Pisa

Composition Rules

Christmas: A Time for Reflection, Not Excess

Christmas is a time of joy and happiness, but it is also a time of excessive consumerism. Every year, society pressures people to buy expensive gifts for their loved ones, even if they cannot always afford them.

This can lead to serious problems, such as people going into debt to buy gifts simply because they place more importance on material things than anything else. All this can lead to serious financial consequences.

In addition, excessive consumerism at Christmas can also have a negative impact on the environment. Many of the gifts bought for Christmas are disposable products, which contributes to waste production. This can have a negative effect on the environment, as many of these products are... Continue reading "Christmas & Valentine's Day: Rethinking Consumerism" »

Essential Film Editing Concepts

Understanding the fundamental terminology of cinematic editing is crucial for filmmakers and film analysts. Below are key definitions covering techniques, continuity, and temporal manipulation.

1. The principle that the meaning of a shot is determined not only by the material content of the shot but also by its association with the preceding and succeeding shots is known as the Kuleshov effect.
2. Graphic match occurs when two shots are juxtaposed in a way that emphasizes their visual similarities.
3. The standard shot pattern that directors use to film conversations between two characters is the shot/reverse shot.
4. A scene edited in the Hollywood tradition often begins with an establishing shot.
5. An abrupt shift in the time

Fieldwork Interviewing Techniques

Thin Description

Description: The description of what meets the eye, things that can be observed.

Thick Description

Description: The meaning behind the action. Thick description is a way of writing that includes not only describing an observation but also the context in which that behavior occurs.

It goes beyond surface appearances to include the context, detail, emotion, and webs of social relationships.

It presents the significance of an observation, event, or behavior. Thick description includes voices, feelings, actions, and meanings. Thick description always comes with a thin description.

Emic

Description: From the perspective of the subjects, how the subjects see it. An "emic" point of view. THEM

Etic

Description: