Fundamentals of Communication, Media, and Grammar
Classified in Arts and Humanities
Written on in
English with a size of 4.65 KB
Fundamentals of Audiovisual Media and Communication
Audiovisual media involves storing and disseminating communication information. Social media broadcasts messages to a large number of people.
Characteristics of Mass Communication
- Propagation of unidirectional messages.
- By Channel: Print or electronic.
- For Reception: Visual, auditory, or audiovisual.
Media Combination and Influence
Media utilizes a combination of codes:
- Verbal Code: Words.
- Sound Code: Music and sound.
- Visual Code: Images.
These elements influence our conception of reality and our opinion.
Key Media Characteristics
- Simultaneity: Both in broadcasting and in reception.
- Representation of Reality: Subjectivity is inherent.
The press aims to inform and entertain.
Major Audiovisual Media Types
Radio,... Continue reading "Fundamentals of Communication, Media, and Grammar" »