Notes, summaries, assignments, exams, and problems for Economy

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After-Sales Service: A Key to Customer Loyalty

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After-Sales Service

It is the set of mechanisms and tasks that the organization uses after the sale is done in order to obtain total customer satisfaction. It is an important source of information and should be considered as an investment. It is easier to sell new products to a satisfied customer than finding new customers.

Advantages:

  • It provides greater customer satisfaction.
  • It improves the image of the company.
  • It improves direct knowledge of the market.
  • It involves potential customer loyalty.
  • It implies a likely increase in sales.

Disadvantages:

  • It involves certain costs.
  • It needs to be controlled.
  • It can cause a possible increase in the number of claims.
  • It implies a greater demand for service and quality.
  • It causes more staffing needs.

Types of After-

... Continue reading "After-Sales Service: A Key to Customer Loyalty" »

Market Potential and New Product Development Strategies

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Market Potential and New Product Development Opportunities: Strategic options for new uses, users, variety of use, and usage frequency. Usage gap/intensity, coverage distribution gap/new product lines, product features product line gap/direct competitors indirect competitors competitive gap. Start steps: present position, competition, distribution, usage. Reasons company change marketing strategy: undefined concept, no common shape, unpredictable turning points, unclear implications, not exogenously determined, product-oriented. Case study: First step is to identify different approaches, if the product is based on consumer needs, to solve a problem that is a long-term decision of the company, then you need to make a study about Kotler levels:
... Continue reading "Market Potential and New Product Development Strategies" »

Essential Business Finance and Management Concepts

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Sources of Finance

Internal Sources

  • Retained profit
  • Sales of existing assets
  • Reduction of stock levels

External Sources

Long-Term

  • Shares
  • Debentures
  • Long-term bank loans
  • Grants
  • Leasing and hire purchase
  • Medium-term bank loans

Short-Term

  • Bank overdrafts
  • Bank loans
  • Creditors
  • Debt factoring
  • Trade credits

Profitability Ratios

Net Profit Margin

Formula: Net Profit / Revenue

This represents the percentage of revenue remaining after all expenses have been deducted from sales. It reveals the amount of profit a business extracts from its total sales.

Gross Margin

Formula: (Revenue - COGS) / Revenue

A profitability ratio that measures how much of every dollar of revenue is left over after paying the cost of goods sold.

Business Planning and Structure

Business Plan

A formal statement... Continue reading "Essential Business Finance and Management Concepts" »

Strategic Business Analysis for RDB Ball Bearings

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Regional Trade Blocs and CSR

Regional Trade Blocs (RTB) are organizations of countries that have formed economic alliances for mutual benefit, typically governed by some type of written agreement. Corporate Social Responsibility (CSR) is a voluntary approach by businesses that recognizes they have an obligation to assess and take responsibility for organizational effects on environmental and social welfare. This incorporates the interests of various stakeholders in a way that is both beneficial and correct.

Innovation and Market Competitiveness

Innovation is required to save energy, which was RDB’s main aim and a key element of the company’s credentials as a “green” business. To remain competitive, RDB must continue to innovate; if it... Continue reading "Strategic Business Analysis for RDB Ball Bearings" »

Fundamentals of Accounting Concepts

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Accounting Fundamentals

Accounting is often called the language of business. It helps people make decisions.

Types of Accounting

Tax Accounting

Helps determine how much is owed to the government for taxes. Rules are set by the government. Users include businesses and the government.

Managerial Accounting

Helps people inside the business make decisions. There are no strict external rules; it's customized depending on the type of company. Users are typically internal managers.

Financial Accounting

Helps people outside the business make decisions. It produces multi-purpose results and follows established rules (like GAAP or IFRS). Users include investors, creditors, and others.

Functions and Responsibilities of an Accounting Department

  • Payroll: Calculate
... Continue reading "Fundamentals of Accounting Concepts" »

Essential Principles of Business, Finance, and Economic Management

Classified in Economy

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Human Needs and Economic Foundations

Maslow's Hierarchy of Needs

Maslow's hierarchy outlines fundamental human needs:

  • Basic Needs (Physiological)
  • Safety
  • Social (Love and Belonging)
  • Esteem
  • Self-Actualization

Fundamental Economic Questions

Every economic system must address these core questions:

  1. What goods and services should be produced within the system?
  2. For whom should these goods and services be produced?
  3. How should they be produced?

Business Structures and Market Forces

Types of Business Ownership

  • Sole Proprietorship: Owned by one individual.
  • Partnership: Owned by two or more individuals.
  • Corporation: Governed by a board and funded by stocks.
  • Co-operative: Owned by workers or members.
  • Franchise: Licensed business model.

Factors Influencing Supply and Demand

Key... Continue reading "Essential Principles of Business, Finance, and Economic Management" »

Strategic Management: Porter’s Five Forces and Quality Control

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Porter’s Five Forces for Industry Analysis

Porter’s Five Forces are used to exploit opportunities in an environment and protect a business against competition. The five forces are:

  • Potential New Entrants: Barriers are higher in capital-intensive industries (e.g., motor cars) than in service industries (e.g., estate agencies).
  • Bargaining Power of Buyers: Increases with advertising and consumer information, as buyers become more informed about their purchases.
  • Bargaining Power of Suppliers: Depends heavily on the availability of substitute suppliers.
  • Threat of Substitute Products: Becomes more powerful when viable alternatives for a company’s product exist.
  • Rivalry Among Competitors: Manifests through advertising, pricing strategies, and product
... Continue reading "Strategic Management: Porter’s Five Forces and Quality Control" »

Essential Corporate Information and Business Communication

Classified in Economy

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Company Overview

Key Company Details

  • Company Name: The company is called...
  • Nationality: It's...
  • Company Type: It's a ... company.
  • Products: It produces...
  • Founding Year: It was founded in...
  • Headquarters: The headquarters are in...
  • Employees: It employs... people.
  • Annual Revenue: Its annual revenue is... million dollars.
  • Main Competitors: Its main competitors are...

Organizational Structure

The company has a typical manufacturing firm structure, divided into the following departments:

  • Finance:
    • Financial Management (capital requirements, fund control, credit, and accounting)
  • Production:
    • Production Control (scheduling and materials control)
    • Purchasing
    • Manufacturing (tooling, assembly, and fabrication)
    • Quality Control
    • Engineering Support
  • Marketing:
    • Sales
    • Sales Promotion
    • Advertising
  • Human
... Continue reading "Essential Corporate Information and Business Communication" »

Essential Definitions in Global Economics and Social Metrics

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Key Economic and Societal Terminology

Gross Domestic Product (GDP)

The total market value of all the goods and services produced within the borders of a nation during a specified period.

Per Capita Income

The total national income divided by the number of people living in the nation. It is often used to measure a country’s standard of living.

Note: It is not the average income because it includes children and the non-working population.

Foreign Debt

The amount a country owes to other countries, either directly as a result of government-to-government loans or indirectly because of a negative balance of trade.

Growth Rate

The annual rate at which a country’s or an industry’s income increases.

Life Expectancy

The age to which an average person is expected... Continue reading "Essential Definitions in Global Economics and Social Metrics" »

Talent Management Strategies and Practices

Classified in Economy

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TMS – Required Readings

Chapter 1

A. Werner, Schuler & Jackson (WSJ)

Companies performance has an influence on financial outcome

  • New technology is just helpful if human resource are implementing it successfully
  • Create happy employees
    • Increase in profitability
    • Productivity
    • Market value

Everyone is in charge of talent management

  • Ensuring that organisation is applying knowledge and legal requirements
    • HR
    • Line managers
    • Employees themselves

External environment

  • Constrains and opportunities how human resources are managed

Stakeholder and organisation are influencing each other

  • Stakeholder benefit from success and are harmed by failures
    • Organisation wants to please stakeholders

Effective HR practices and policies in order to achieve the goal which is visible in

  • Customer
... Continue reading "Talent Management Strategies and Practices" »