Graphic Design Elements: Color, Point, and Visual Translation

Drawing: Activity Graph

A drawing activity graph allows the translation of ideas or feelings through graphic elements. This process involves creativity: "It's a reflection on the activity of observation and proposing something different from what is imagined or observed."

Design and Graphic Field

Design: "It's the most sensitive creativity to translate an idea into a graphic field (harmony, balance, aesthetic)."

Graphic Field Area

The graphic field, which draws upon, can be square, circular, or organically irregular, and can possess any texture.

Color: Visual Phenomena

Color: The quality of visual phenomena that occurs in the eyes due to lights of different wavelengths. Wave amplitude is perceived as the difference in brightness, and wavelength as the difference in tone.

Dimensions of Color

• Tone: The quality that distinguishes one color from another (hue).
• Value: The degree of clarity or darkness of each color (high for warm, low for cold).
• Saturation: The level of intensity of each color (bright or dull).

Chromaticity and Color Wheel

Chromaticity involves 12 colors: green, yellow-green, yellow, yellow-orange, orange, red-orange, red, red-violet, violet, blue-violet, blue, and blue-green.

Primary Colors

The primary colors possess the most purity and saturation: red, blue, and yellow.

Secondary Colors (Combination of 2 Primaries)

• Red + Yellow = Orange
• Blue + Yellow = Green
• Red + Blue = Violet

Contrasting Colors

Complementary Colors are opposite each other on the color circle, creating contrast:

• Yellow and Purple
• Red and Green
• Blue and Orange (Note: The original text incorrectly listed red and blue as complementary; the correct pair opposite red is green, and opposite blue is orange.)

Analogous Colors

Analogous Colors are in close proximity on the color wheel, showing similarity:

• Red, Red-Orange, Yellow
• Green, Yellow-Green, Blue
• Blue, Blue-Violet, Red

Note the proximity of warm colors and the aloofness of cold colors.

Point: Minimal Graphic Element

The Point is the minimal graphic element and the commencement of any stroke. It has no inherent dimensions, only position.

Qualities of the Graphic Point

• Form: Generally round and compact, but can be square, triangular, oval, or organically irregular.
• Size: It is small in proportion to the graphic field; otherwise, it becomes a plane.

Point Analogies

• Similar Points (Semenjantes): Two or more points that are equal in size and color (identical).
• Congruent Pairs: Pairs that match in shape and size but have opposite internal colors (Positive/Negative space relationship regarding the point's external area).