Fundamentals of Color, Visual Communication, and Literary Genres

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Understanding Color Theory and Visual Language

The Nature of Color

Color is a sensation transmitted by objects when illuminated and received by the eye.

Factors Influencing Color Perception

  • Light
  • Chemical properties of bodies capable of absorbing certain wavelengths
  • The sense of sight

Types of Color

Light Color (Additive)

This arises from the refraction of light bulbs or color filters.

Pigment Color (Subtractive)

These are colored powders mixed with various substances that turn them into paint.

Primary Colors

Primary Light Colors

  • Red
  • Orange
  • Blue
  • Green

Primary Pigment Colors

  • Cyan
  • Magenta
  • Yellow

Combinations:

  • Cyan + Magenta = Blue-Violet
  • Magenta + Yellow = Orange-Red
  • Yellow + Cyan = Green

Color Relationships

Harmony

This occurs through a good combination of colors.

Contrast

This occurs when different colors are combined.

Qualities of Color

  • Hue: The name of the color.
  • Saturation or Purity: The purity of the tone.
  • Brightness or Value: The level of brightness of a tone.

Basic Elements of Image Formation

These elements include:

  • Point
  • Line
  • Plane or Stain

Characteristics of Image Elements

  • Size
  • Color
  • Texture
  • Contour

Exploring Visual Language and Literary Arts

Understanding Visual Language

Visual language refers to communication through images.

Forms of Visual Communication

Examples include:

  • Drawings
  • Photos
  • Website images
  • Posters
  • Cartoons
  • Movies
  • Abstract figures

Introduction to Literature

Literature is a form of artistic expression that uses the oral or written word as its raw material.

Literary Forms

Verse

Verse is a form of composition intended to create rhythmic effects and certain feelings.

Prose

Prose is usually characterized by a lack of rhythm, unlike verse.

Poetic Devices

Rhyme

Rhyme is the repetition of sounds in two or more verses from the last accented vowel of each verse.

  • Consonant Rhyme: All sounds (vowels and consonants) are repeated.
  • Assonant Rhyme: Only the vowels are repeated.

Stanza

Stanzas are groups of verses that follow a fixed scheme.

The Poem

A poem is a text written in verse.

Literary Genres

Literary genres are categories that allow us to group literary texts with common features, providing readers with a preview of the work and offering authors frameworks and models for composition.

Epic or Narrative Genre

In this genre, the narrator tells the actions of characters and introduces their words.

Examples of Epic or Narrative Genre:
  • Epic
  • Epic Poem
  • Short Story
  • Novel

Lyric Genre

This genre features only the author's voice, expressing real or feigned feelings and their perception of the world.

Examples of Lyric Genre:
  • Song
  • Elegy
  • Ode

Dramatic or Theatrical Genre

Actions are developed by characters through dialogue, without the author's voice being involved.

Examples of Dramatic or Theatrical Genre:
  • Tragedy
  • Comedy
  • Tragi-comedy or Drama

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