Notes, summaries, assignments, exams, and problems for Secondary education

Internal Marketing: Definition and Examples

Internal marketing is the process of motivating, empowering, and aligning employees at all levels of an organization to consistently deliver high-quality service. It treats employees as internal customers and focuses on meeting their needs so that they, in turn, can serve external customers effectively. It is especially important in service marketing, where employees directly impact customer satisfaction and service delivery.

Key Elements of Internal Marketing

• Employee Motivation: Keeping employees motivated and engaged.
• Training and Development: Providing necessary skills and knowledge.
• Internal Communication: Clear communication of the company’s vision, goals, and service expectations.
• Empowerment:

The First Industrial Revolution: Economic Shifts

Around 1780, the Industrial Revolution began in northern England (Manchester). This period marked a fundamental change in technologies, company organization, economy, and society, leading to a transformation in the production of goods. It started when some clothing entrepreneurs began using machinery, which increased productivity, and organized production in factories. Later, steam engines were introduced to power these machines. These business owners, as capital providers, reaped all the profits. These characteristics—the pursuit of profit, the central role of capital providers, and the market's pivotal role in resource distribution—transformed the economic system from late feudalism and... Continue reading "The Nineteenth Century: Industrialization, Society, and Global Power Shifts" »

Business Fundamentals: Definition and Scope

Meaning and Definition of Business

Business refers to any activity undertaken with the primary motive of earning profit through the production or exchange of goods and services. It is a systematic effort by individuals or organizations to satisfy human wants.

Nature and Scope of Business

Business is a dynamic, social, and economic activity. Its scope is vast, encompassing various functions across diverse sectors (manufacturing, service, trade), including:

• Production
• Marketing
• Finance
• Human Resources
• Research and Development (R&D)

Key Characteristics of Business

• Economic Activity: Primarily aimed at earning money.
• Exchange of Goods/Services: Involves the transfer of ownership or the provision of services.
• Regularity

Anwar's London Adventure: A Letter to Pedro

To: pepogarcí[email protected]
Subject: Excited to Join You in London!

Hi Pedro,

It was great to get your message! I'm very excited about my stay in London. I'm from Trondheim, Norway, where I live with my parents and younger sister. We're all into sports, especially skiing and ice hockey, which I've been playing for years. Luckily, we have lots of snow to enjoy safely!

I want to improve my English while exploring London. Although I read quite well, I'm still slightly shy when speaking. Hopefully, living with your family will help me become more confident. I'm also eager to explore the city's history and culture.

Could you tell me a bit about your hobbies? I'd love to know what you enjoy doing and any tips you... Continue reading "Personal Journeys and Lifestyle Perspectives" »

Key Concepts & Artistic Movements

Historical & Economic Concepts Defined

Armed Peace

A state of tension where countries maintain prepared military forces but are not in active war.

Taylorism

A system of scientific work organization aimed at increasing efficiency through task division and control.

Fordism

A mass production model based on standardization and the assembly line to manufacture goods quickly.

Combustion Engine

A machine that generates motion by burning fuel to transform chemical energy into mechanical energy.

Imperialism

A policy of expansion and domination by one country over other territories for economic and political control.

Metropole

A central city or country that politically controls a colony or dependent territory.

Protectorate

A

Uniformly Distributed Load (UDL) and Varying Load (UVL)

Converting Distributed Loads to Equivalent Point Loads

1. Uniformly Distributed Load (UDL)

Definition: A load that is evenly spread across a specific length ($L$) of a beam or structure.

Magnitude of Equivalent Point Load ($W$):

$$W = w \times L$$

• $w$: Intensity of UDL (N/m or kN/m)
• $L$: Length over which the UDL acts

The equivalent point load $W$ acts at the geometric center of the distributed load (at $L/2$ from either end).

UDL Diagram and Equivalent Point Load:

|‾‾‾‾‾‾‾‾‾‾|
| w N/m |
|___________|

Equivalent:

| | ↓ W = w × L
| | (at L/2)
|_______________

2. Uniformly Varying Load (UVL)

Definition: A load whose intensity varies linearly across the beam length, typically... Continue reading "Structural Loads and Support Reactions in Engineering Mechanics" »

The Francoist Dictatorship (1939-1975)

Key Concepts of the Franco Regime

• Maquis: Individuals who fought against the Francoist regime, often through guerrilla warfare.
• Sección Femenina: The sole women's organization within the Falange, focused on instilling traditional female roles and Francoist ideology.
• Marshall Plan: A United States initiative for rebuilding Allied countries in Europe after World War II; Spain was notably excluded due to its political alignment.
• Economic Autarchy: An economic policy characterized by national self-sufficiency and minimal trade with the outside world.
• Isolationism: A political or economic policy that isolates a country from participating in international alliances or relationships.
• Rationing: The controlled distribution

The Violent Video Game Debate: Should They Be Banned?

Violence is a serious problem in today’s society, appearing in news, social media, and entertainment. One of the most controversial forms is violence in video games. This situation has generated a significant question: Should violent video games be banned? This debate has divided opinions between those who advocate for restrictions and those who believe they should not be limited at all.

Arguments for Banning Violent Video Games

On one hand, proponents argue that banning violent games could significantly reduce aggressive behavior, especially among young people. Some studies suggest that constant exposure to violent content can make individuals more insensitive to real-life violence. Proponents... Continue reading "Violent Video Games: The Ban Debate and Regulation" »

Essential Concepts in Muscle Physiology

Skeletal Muscle Anatomy: The Sarcomere

8. A sarcomere (The basic contractile unit)
9. Myofibril (A bundle of myofilaments)
10. T-tubule; terminal cistern (Components of the Triad)

Sarcomere Components Defined

29. Thin filaments
30. I band: (Light band containing only thin filaments; spans from the Z line into the sarcomere.)
31. Z line: (Anchors thin filaments and defines the boundary of a sarcomere.)
32. H band: (Central part of the A band where only thick filaments are present—no overlap with thin filaments.)
33. M line: (The center of the sarcomere, within the H zone, where thick filaments are linked.)

Excitation-Contraction Mechanisms

6. None of these: The correct answer is the Nicotinic ACh receptor, which was not listed.
7. Sarcoplasmic reticulum

Product, Services, Brands (Chapter 8) – 12 & 14

1. Provide examples of the three levels of a product for an Apple Smartwatch.
   
   

1. 1. Core customer value (Psychological need of fundamental benefit): Communication, make life easier (i.e., photos, Safari)
   2. Actual product (Brand name, features, design, quality level, packaging): Apple Watch, iPhone
   3. Augmented product (Post-sale service, product support, warranty, delivery, and credit): ?
      
      

2. Fill in the blanks for the types of consumer products.