Spanish Advertising Law: Prohibitions & Contract Types
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Understanding Advertising Regulations and Contracts
Core Principles of Truthful Advertising
Advertising must be veracious (true) and is required to inform the consumer about the qualities of the product or service.
Illegal Advertising Practices in Spain
According to the Spanish Constitution, illegal advertising practices include, but are not limited to:
- Subliminal advertising.
- Comparative advertising that is subjective (and therefore illegal).
- Denigratory or misleading advertising.
- Certain forms of product placement (e.g., undisclosed or misleading product integration in media like films).
Types of Prohibited Publicity
Several types of advertising are specifically prohibited:
Unlawful Advertising (Publicidad Ilícita)
This refers to advertising that violates... Continue reading "Spanish Advertising Law: Prohibitions & Contract Types" »