Decision-Making Under Uncertainty: Criteria and Tables
Hurwicz Criterion: Coefficient of Optimism
In this approach, a decision-maker may have an intermediate attitude. Since no probabilities are associated with each state of nature, this author suggests using a coefficient of optimism, simultaneously called C, and a coefficient of pessimism, (1 - C), where 0 ≤ C ≤ 1.
The coefficient C indicates the decision-maker's stance toward risk. When it is closer to 1, the decision-maker will be more optimistic, while closer to 0, the decision-maker is more pessimistic.
This criterion focuses only on the extreme scores of each alternative, weighing the result of maximum optimism with the coefficient C and the result of minimal value with the coefficient of pessimism (1 - C). The sum of these two products...