Consumer Behavior and Utility Analysis in Economics
Total Utility and Marginal Utility
Total utility (UT) is the satisfaction an individual derives from the consumption of a specific good.
Marginal utility (UMG) is the addition to total utility produced by consuming one additional unit of a good.
Relationship Between Total and Marginal Utility
If a consumer increases consumption by available doses of a good, their total utility (UT) grows at a decreasing rate. This occurs because the value obtained by the addition of a new unit (UMG) is smaller than the previous unit, reflecting the decreasing intensity of need satisfaction.
The Law of Diminishing Marginal Utility
There is a direct relationship between UT and the quantity (dose) consumed. However, this relationship breaks down when the quantity consumed...