RSS TCVN-Syndication mechanism that allow to a RSS user hear again news.WHAT IS A PODCAST-A digital audio or video file or recording,usually part of a themed series, that can be down. From a webite to a media player or computer. COMUN.MAAGER-Person who unites a communiti of webs users, who oversees the discussions while uploading the brand values and provides inform., editorial, content.Abilities:They create more comm. By orgianizing great events like futbol matches.Analize developmnts in the social media using tools like google analystics. The social media 7:One the most import. When we are using social network. Features is that each one is diff. From the others. Skills:It's no surprise thet the person who is acting as a representtive of the brand should hve strong people skills.
MARKETING PLAN:The written document that describes your advtising and mark. Efforts for the comingyear;it includes a statement of the mark. Situation, a discussion of target markets andcompany positioning and a description of the marketing mix you inted to use to reachyour marketing goals.PARTS MARK.PLAN:SEO AND SEM-Is essentially a component of the largesr category,SEM.The SEO industry is continually chaning due to the frequent changes made to google's.But there is one aspect of SEO that stays constant:SEO is made up of One-page and Off-pages activit.SEM-Search engine markketing is a form of interet mark. That involved the promotion of websites by increasing their visibility in search engine results pages. SEM includes SEO tactics, as well as several other search mark.Tactics.MAIN DIFERENCE-BEtween these two terms is that search engine optimizat.Is simply a component of search engine mark.It is important to note that you should never use th terms SEO and SEM, because although they work hand in hand, they are not the same term.
AFFILIATE MARKETING?HOW DOES IT WORK?-In the world of afiliate marketing, an advertiser can be a
company selling a product like electronics, airline tickets, clothing or car parts. The most important thing to remember is that you are an advertiser if you are ready to pay other people to helo you sell and promote your business.WHAT IS GOOGLE ADWORDS,4 MISTAKES-Google adwords is basically google's
advertising plarform, which is divided into the search network and the display network. The search network consists of google and non-google search sites that are associated with it.MISTAKE OF USING BADLY-Define the goal you want to achive with google adwords.2-Do not properly group your ads or keywords3-Do not target your campaigns correctly.4-Do not use negative keywords properly.GOOGLE NALYTICS-IS a company analysis tool. Offer grouped
traffic information to website according to the audience,acquisition and converst.That are carried out on the website.
DIGITAL BUSSINES MODEL-B2B model: company of company, B2C model:Bussines to consumer,C2C model:From consumer to consumer. ADN.AND DISAV. OF ONLINE SHOP-Online shp. Is one of the most popular way to make purchases,but it's not something that everyone is confortable doing.As with most htings,ther arepositives and negat. Associated with this approach to shopping. COUSTOMER COMPLAINTS-A costoumer may have a genuine cause for
complaint.How a
customer complaint is handled will affect the overall level of customer satisfction and may affect long-term customer loyalty.It is important for providers to have clear procedures for dealing rapidly with any costumer complaints,to come to a fair conclusion, and to explain the reasons for what may be perceived by the cusomer as a negative response.WHAT A GOOD SERVICE MEANS-If company has effective customer complaints system in place,
many of the those customers with questions or problems can be retained.Satisfied complainants can be nearly as,or even more loyaly than,customers who did not have a problem.
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